Can I really sell in 21 days?
In a correctly positioned launch, yes. Twenty-one days is the Greater Vancouver benchmark for well-priced detached homes — condos and townhomes often move faster. The key is pulling all five levers on day one. If any single lever is weak — pricing, presentation, photography, launch timing, or negotiation — the clock stretches. Craig's 22-day sell-side average is not marketing copy. It's the output of running this system on every listing.
What if the market is slow?
Even in slower markets, the homes that move fastest are the ones positioned best. Tighter pricing, stronger presentation, and concentrated launch effort compound regardless of overall conditions. Greater Vancouver corrected 5–8% through 2026 and Craig's sell-side DOM still ran ahead of market. In soft markets, strategy matters more — not less.
How do I know my pricing is right?
You need three things — comparable sales inside the last 60 days, current competing listings, and a read on how buyers are behaving in your price band. Pricing off Zillow, off the assessment, or off the neighbour's aspirational list is how listings become stale. Start with a real home evaluation — that's the data your price should be built on.
Should I sell first or buy first?
That depends on your equity, your tolerance for bridge financing, and the segment you want to buy into. For most Greater Vancouver move-up families, the correct answer is in parallel — list and shop the same week, sequenced carefully. See the Coquitlam Move-Up Protocol for how Craig maps both sides of the move.
Should I renovate before I list?
Usually only selectively. Focus on removing friction — paint, small repairs, declutter, targeted staging. Full renovations rarely ROI before a sale and the timeline usually works against you. On a walk-through, Craig will tell you exactly which changes actually move perceived value, and which ones are a waste of money and a month of delay.
What if my home doesn't get strong activity right away?
Then we read the market honestly. Showings, buyer feedback, competing inventory, and online response all tell a story. Craig's rule: never let a listing sit past fourteen days without a real conversation about why. Denial is the most expensive thing a seller can do. Adjustment — from data, early, without panic — is what protects your result.
What does Craig charge?
Commission is structured against the home, the strategy, and the scope of marketing. Craig will walk you through a transparent fee breakdown at your home-evaluation meeting — along with the projected net-to-seller number. No surprises, no hidden line items. If the strategy doesn't pay for itself, the conversation doesn't need to happen.
